Cool Things is a young and dynamic company born from the idea of creating pocket money toys and promotional gadgets to support sales in the food, clothing, and vending industries.

The goal is to create products that entertain children with fun, colorful, and always trendy toys.

In 1992, Alberto and Jessica decided to found International Games Trade S.p.A., and later the Cool Things brand was born. Its success was so remarkable that today it has become the company’s actual name.

The success of Cool Things has always been tied to its great flexibility, the ability to adapt the business to customer needs, and a constant drive for innovation.